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Search engines, online retailers and data brokers continuously monitor consumers’ online searches and shopping habits. Then, they may sell the data to third party advertisers or use it themselves to tailor ads to consumers’ real-time wants and needs. But a recent...

It’s expected that large corporations maintain an online presence, on a company website and possibly on social media outlets such as Facebook, Twitter and LinkedIn. However, small business owners might question whether or not it’s worth the effort and cost to get...